The #1 factor most network marketers struggle with is the best way to get more home based business leads that ultimately convert into sales and make a ton of funds! Leads are critically essential, whether or not online or offline, since they develop a list of contacts that is invaluable. We use leads not just to develop an enormous down line, but also to produce a list that we OWN in order to produce long-term relationships and leverage for future sales.Widespread Mistake Created With Home Based Business Leads:Most network marketers search on-line and buy any home based business leads they find by the hundreds or even thousands, spend thousands of dollars, only to find out that the leads had been 2 years old, are completely broke and have no want or desire for much more in their lives. I know a TON of network marketers that have tried to do this only to get discouraged and frustrated.Don’t get me wrong, A lot of network marketers have created tons of cash by buying home based business leads, but most of them did it via a co-op or a lengthy time ago. These days, folks are used to being hit over the head a million times over with advertisements and bad network marketing and advertising pitches, so it’s becoming harder and harder to develop a decent list via buying leads.So what’s the other option to purchasing home based business leads?Why not produce them?! Whenever you create your own list and own leads, as opposed to purchase them from somebody else who created them, you develop a relationship, a brand, along with a following that will last for a long lengthy time. It takes some time to get it rolling, but long term it saves you thousands of dollars and hundreds of wasted hours on phone calls to people who have no thought who you might be.Envision folks calling you because they want to work with you! They know who you are, they love your training/content, and they’re dying to get into whatever home based business you’re involved in no matter what it really is. This is what these three suggestions are about and why most home based business leads organizations won’t tell you about them.Three Ideas to Effortlessly Get Many More Home Based Business Leads:Tip #1: Home Based Business Leads By means of Content:Most of my sign ups come from people seeking me out now. It didn’t used to be like that, it used to be that I prospected each and every single day (among the greatest ways to develop a foundation team) and did my content creation inside the background. Now, over a period of about a year, tactics have changed and I’m leveraging my content and name to obtain a lot more home based business leads.Content creation is the number 1 method to get followers online.So what do I mean by content creation? If you want to expand into online marketing and produce leads as opposed to getting them, you just have to produce content on various personal sites that individuals can follow. Should you do this each day, you can’t help but get leads. Content consists of a post, video, blog, etc. MLSP (MLM lead system pro or My lead method pro) is a step by step method that teaches you how you can do this and the best way to promote it if you are serious about your web business.Tip #2: Home Based Business Leads Through Social MediaSocial media is a quickly growing trend that has hundreds of millions of individuals actively engaged for hours and visiting every day. It is one of the most powerful sources of visitors right now. If you are not taking advantage of this to obtain more home based business leads, you’re fundamentally turning your back on hundreds of sign ups.Social media will be the ultimate guide to attraction marketing. By posting pics, producing fan pages, enticing statuses, etc, we are literally attracting thousands to look us up.Don’t SPAM FACEBOOK, LINKEDIN, TWITTER, or you will, by no means attract any one person to join your business. Lots of people are “daily spammers” that post their links all over people’s walls and in no way build any relationships. If you would like to guarantee being broke, follow those tactics until you’ve got no buddies left.If you want to produce true wealth and an amazing following, post issues that make people seek you out. Add pictures which are enjoyable and exciting or develop a particular “lifestyle” in the minds of your viewers. Show your family members, your pals, your life, (keep it clean). I’ve developed a TON of sign ups via social media free advertising.Tip #3: Home Based Business Leads By means of Warm Market:Oh NO! Warm market! Most of us make an effort to stay away from this category simply because we think it means pals and family. The truth is even if you do not have a warm market right now, you’ll be able to develop one! It’s a much better use of your time to go out and prospect/build relationships with new individuals as opposed to buy leads and call them.Whenever you purchase home based business leads, you’ve got no rapport with those individuals and they will dismiss you like a used sock. If you are too scared to speak to your warm market, most of the leading earners will just do that for you. There might come a day, if you don’t talk to them, that you see your best friend walk across stage and get a huge check, and they’re in someone else’s downline. My suggestion to you is to mix this tactic with the on-line tactics mentioned in Tip #1 and Tip #2 to really develop an enormous business.
Hiring An Auction Company
Estimating your assets value:
Typically, one of the first questions a business owner will ask me is, “how much will the assets bring at an auction”. After taking the time to review the assets, the auctioneer should give the client a conservative estimate of the sale based upon his experience and the current market trends. It is important that the company give realistic expectations so the seller can make informed decisions based on their best interest.
Compensation and Expenses:
Is the company you are considering working for you or against you? The agreement you decide may determine this.
A business owner should carefully consider how the auction company is compensated. The most common commission structures include: straight commission, outright purchase of assets, guaranteed base with a split above to both auctioneer and seller, guaranteed base with anything above going to auctioneer or a flat fee structure.
In a straight commission structure, the company is paid an agreed upon percentage of the total sale.
In an outright purchase agreement, the auctioneer simply becomes your end buyer. The company purchases your assets and relocates them. While this can be an option in some unique situations, keep in mind that they will want to purchase your assets at a very reduced price to make a profit at a later date.
In a minimum base guarantee, the auction company guarantees the seller that the auction will generate a minimum amount of sales. Anything above that amount either goes to the auction company or split with the seller. While a seller might feel more comfortable doing an auction knowing that he is guaranteed a minimum amount for his sale, keep in mind that it is the best interest of the auction company to secure a minimum base price as low as possible in order reduce their financial liability to the seller and secure higher compensation for the sale.
In a flat fee structure, the auctioneer agrees to show up for the sale and call the auction. There is no incentive for the auctioneer to get the best prices for your assets. The auction company is compensated regardless of the outcome of your sale.
What is the best option for business owners? In my experience, an agreed upon straight commission structure. This puts the responsibility on the auction company to offer the best outcome for everyone involved. There is an incentive for the auction company to work hard for both parties, set up and run a professional sale, get the highest bid and sell every item on the inventory. Successful auctions translate to a higher bottom line for both the seller and the auction company.
Auction Expenses:
In most auction agreements the expenses to conduct an auction are passed to the seller. If the auction company pays for the expenses, it is simply absorbed in higher commission rates.
All expenses should be agreed upon in advance in a written contract. Typical expenses will include the costs of advertising, labor, legal fees, travel, equipment rentals, security, postage and printing. A reputable auction company will be able to estimate all expenses based upon their experience in previous auctions. An agreement should be actual costs charged as expenses, not an estimated amount.
Advertising is typically the highest cost in conducting an auction. The auction company needs to set up an advertising campaign that will promote the sale to its best advantage and not overspend to simply advertise the auction company.
Once the auction is complete, the auction company should provide a complete breakdown of all expenses to the seller, including copies of receipts within the auction summary report.
Buyer’s Premium:
What is a buyer’s premium? If you attend auctions regularly, you are very familiar with this term. The auction company charges a fee to the buyer when they buy an item at auction.
The buyer’s premium has been around since the 1980′s and is standard auction practice. It was first used by auction houses to help offset costs of running brick and mortar permanent auction facilities. Since then, it has spread to all aspects of the auction industry. It is prominent in online auctions and allows auction companies to cover added expenses incurred from online sales.
It is the responsibility of the auction company to provide clear disclosure of the buyer’s premium to both the buyers and the sellers. Those not familiar with auctions are often taken back by the buyer’s premium. They looked upon it as an under handed way for the auction company to make more money. Reputable auction companies will provide full disclosure within the auction contract, advertisement and bidder registration.
Typically, an auction company will charge online buyers a higher buyer’s premium percentage than those attending an auction in person. Extra fees are incurred with online bidding and are charged accordingly to online buyers. This provides the seller a level playing field for both online buyers and those attending the auction in person. Without the buyer’s premium, there is no way to do this.
Pre-Sales:
We’ve all been there. We’re looking forward to attending an auction only to find that some items were sold prior to the auction date.
As an auctioneer with over thirty-six years of experience, I can honestly state that pre-sales will hurt an auction. When a company decides to liquidate their assets, it is easy to sell off high-end pieces of equipment through online sources, equipment vendors or to other businesses. The seller receives instant cash and avoids paying a commission to an auction company.
Auctioneer’s find themselves appearing to acting in a self-serving capacity when potential clients say they are planning to sell off parts of their inventory prior to an auction. It’s hard not to consider the auctioneer’s commission when they warn you not to pre-sell anything. Yes, the auctioneer wants to earn a commission on those sales but it is more important that the auctioneer protect the sale from potential negative backlash that comes from pre-selling. The buying public knows when an auction has been “cherry picked” prior to the sale and it reflects in their bidding. It becomes a sale of “leftovers” and that impacts prices.
A buyer who purchases prior to the auction usually does not attend the sale. They already bought equipment at a good price with no competition. If they do attend the auction, they tend to let others know of their great pre-sale purchases which again, impacts prices and the overall excitement of the sale.
It is important to understand that auctions work best with a complete inventory. You want competition on your higher end equipment. The easy to sell items make it possible to gain respectable prices for hard to sell items.
When a business owner decides to liquidate their equipment assets, there is only one opportunity to do it right. Hiring a reputable auction company will assist you with a professional, orderly and timely liquidation.
Starting An Internet Home Based Business – Five Common Mistakes To Avoid
Many people who would like to start an Internet home based business have no idea of the best way to get started. Starting an Internet home based business is definitely exciting but the experience can also be overwhelming. There are vast numbers of Internet home based business opportunities available and researching just a few likely looking ones, can result in information overload.
You can easily succeed with an Internet home business opportunity if you avoid these five common mistakes when starting out.
So what are some of the most common mistakes that people who are starting a home based business can make?
1. Failing to plan and set themselves goals.
Starting an Internet home based business without making a business plan which includes budgets is the first step towards disaster. Having step by step goals and a plan of how much is to be spent at each stage is vitally important. It is essential to know what you want to achieve from your business and how much you intend to spend on start up and ongoing promotion.
2. Failing To Follow A Proven Business Model
There is no need to act like a pioneer in the Wild West when you are starting your home based business. There are any number of examples of proven money making business models on the Internet. Duplication will enable you to succeed with your Internet home based business: find someone who is in the position you want to achieve and duplicate what they did to succeed. If you join a turnkey Internet home based business opportunity, you will have access to training material which will show you exactly what steps you need to take to achieve success in your home business.
3. Falling for a get rich quick scheme
Don’t think starting an Internet home based business means you will get rich overnight. This type of unrealistic expectation is one of the biggest reasons people give up soon after starting a home based business. Getting any business into profit mode will take a certain amount of time, and an Internet home based business is certainly no exception.
4. Falling For The “Free” Myth
If you believe you can have a successful Internet home based business without making any financial investment, you are heading for a grave disappointment. There are many valuable free resources available online but expecting to start and develop a serious Internet business with out any outlay is simply not realistic.
5. Giving Up Too Easily
Your two best friends when first starting an Internet home based business will be patience and persistence. Actually, come to think of it, those two will remain your best friends all the way to reaching profit mode and beyond. Becoming successful with an Internet home based business will take time and you must be prepared to exercise patience while you are working towards your goals. You also need to use persisence when working at promoting your business because there are bound to be tasks that seem boring to you.